Create a review empire with annual theme
Review something annually, publish an annual publication. For example, top 100 richest in China, Wine bible of 2019, 2020, etc.
Inspired by past successful examples ...
Hurun publication of richest man in China, the Wine Bible of California. https://www.amazon.com/Hugh-Johnson-Pocket-Wine-Johnsons/dp/1784726125/. Princeton review, Forbes 500 annual list, US News School Ranking.
How the model works
Write annual review and do this for a living. Take 2-3 years to start. Eventually get money from book selling or advertisement. Don't sell the business, because it is good work for one.
How does become ecosystem?
Everyone likes you
How you can copy/expand it
Barrier for competitors
Other may imitate. That is fine.
Expansion or exit strategy
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