Investigate corporate startup CHEWY
Chewy is a new pet foot home delivery service. Investigate the market and write a business plan for the internal corporate board. It is a spin off of Pets Smart. Write a business plan for forming Chewy company assuming you were the founder.
Bonus question 1
Who are the valued customers of Chewy and what value does Chewy bring them? think about it from the stand point of a pet owner.
Bonus question 2
If you follow the model success of Chewy, what can you apply this model to other businesses?